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My 20-year history in public relations helps me understand the various needs and issues of all types of clients. I have worked client side for major brands like HP and Pioneer, agency side for companies ranging from Microsoft to WebTrends, iStockphoto and Getty Images. I have helped start-ups make global names for themselves and am very experienced at managing international PR teams and budgets.
In 2006, I founded Vibrance PR, a virtual team of public relations experts who have left world-leading agencies and global brand leaders to provide top-notch PR counsel to clients that inspire our passions. Our key industry expertise is in technology, imaging, and social networking, but we also include practitioners very experienced in consumer PR and branding to help gain companies the widest possible profiles.
Today, I specialize in launching disruptive, fast-paced companies and their products using creative storytelling and powerful media relations skills.
As a former NBC affiliate news producer, I also have a knack for helping identify news that will be visually compelling to the rest of the world. At Weber Shandwick, I managed a virtual team bringing national visibility to tech, consumer electronics and business to business customers. Our office won numerous local and national awards.
Prior to Weber Shandwick, I headed up Hewlett-Packard’s first small business consumer press campaign and handled public relations for multiple divisions, including high-end inkjet printers and desktop scanners. I started in consumer electronics at Pioneer Electronics’ car audio division, gaining national exposure including, “Today,” Rolling Stone, and CBS Radio.
Specialties
imaging, art, social networking, e-commerce, software, computers and peripherals, printers, car audio, consumer electronics, semiconductors and portable power. Agency, corporate and non-profit experience.