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Category Archives: advertising

Citi’s Linda Descano, CFA® on Fearless Fabulous You! Jan 26

by admin in Uncategorized advertising, banking, Citibank, communications, community service, enlightened leadership, finance, Girl Scouts, leadership, lean in, lift up, mentoring, philanthropy, public relations, social media, women

Facebook COO Sheryl Sandberg may have redefined "Leaning In" in her best selling book but my guest January 26 on Fearless Fabulous You! defines the concept of "Lifting Up," as in mentoring, community service and using her expertise to engage and enlighten women about finance, careers, self-sufficiency and philanthropy, Linda Descano, CFA®, is Managing Director and

Susan Rich Talks…7 Deadly Advertising Mistakes with Phil Bernstein

by admin in Uncategorized advertising, advertising mistakes, how to advertise, phil bernstein, richwriting, susan rich, susan rich talks

Why does advertising fail? Lots of reasons - and if you tuned into Susan Rich Talks...Your Marketing Plan with Phil Bernstein - you would have learned why they fail, and what you can do to create an ad campaign that grabs attention and drive sales. But I'm not one for keeping secrets, so here's

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